MY Prudential RideLondon


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Prudential RideLondon is the world’s greatest festival of cycling, which has inspired hundreds of thousands of people to take up cycling and raised more than £77 million for thousands of charities.

While the Covid-19 pandemic means the festival can’t go ahead as planned this year, the event organisers have introduced ‘MY Prudential RideLondon’ instead, to keep the wheels moving and celebrate the event weekend by encouraging even more people to get on their bikes and explore new ways of travelling and exercising in a socially distanced world – and help save the UK’s charities in the process.

MY Prudential RideLondon’ is your chance to get on your bike (or scooter, skateboard, trike, tandem, penny farthing, roller skates, unicycle, whatever!) and take part in the world’s greatest festival of cycling, wherever you live and with whoever you like – family, friends or by yourself. 

It’s your ride, your way, for your local children’s hospice, Naomi House & Jacksplace.


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How it works

My Prudential RideLondon is free to enter – all you need to do is follow some simple steps to personalise your experience.

  • Visit to register and choose your distance. 

  • You are invited to complete one (or more!) of four challenges over the weekend: 19 miles for riders in search of a challenge, 46 miles for riders who want to push the boundaries, a more taxing 100 miles for those who want to go all-out or the distance of your choice at My Prudential RideLondon FreeCycle.

  • Riders of all ages and abilities are invited to take part in My Prudential RideLondon FreeCycle, which can be any distance and should suit your skills and the type of wheels you have – whether it’s 20 times round the block on your roller skates or a lap of the local park on your scooter.

  • Just before the event weekend of 15 and 16 August, you’ll be able to download the My Prudential RideLondon app – from here you can track and log your ride, as well as enjoy tonnes of exciting features.

Click here for more ideas and inspiration on challenges you can do for the FreeCycle event, as well as advice on staying safe and cycling responsibly on the road.


Once you’ve registered and chosen your challenge, you’ll be able to set up your Virgin Money Giving fundraising page, so you can let people know what you’re doing, who you’re supporting (Naomi House & Jacksplace), and how they can sponsor you. 

You can also spread the word on social media by using the hashtag #MyPRL and tagging @naomiandjack whenever you post about the event.

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